Ashok Leyland launched Switch – Electric LCV
Ashok Leyland, the Indian flagship of the Hinduja Group and the country’s leading commercial vehicle manufacturer proudly commemorates its 75th year of operations, highlighting its steadfast commitment to the nation’s prosperity and growth. Founded in 1948, the company has played a pivotal role in shaping the landscape of commercial mobility, and today, it stands as a symbol of innovation, excellence and sustainability.
On this occasion, Shri Nitin Gadkari, the Minister of Road Transport and Highways, Government of India, unveiled the ground-breaking Electric Light Commercial Vehicles from Switch Mobility – the IeV Series. The IeV Series is India’s first electric commercial vehicles in its category and aims to provide efficient and eco-friendly solutions for last mile transportation needs.
The SWITCH IeV presents an incredibly attractive value proposition for MSMEs, cottage industries, and e-commerce in India with its exceptionally low Total Cost of Ownership (TCO) coupled with a commitment to high uptime. This series encapsulates our dedication to shaping an eco-conscious future, catering to evolving urban mobility needs while setting new standards for efficiency and innovation.
Ashok Leyland also showcased the new, 9-meter, Hydrogen Fuel-Cell Electric Bus developed for NTPC (National Thermal Power Corporation). This is India’s first fuel cell bus that will commercially ply on country’s roads.
The company also exhibited the country’s first Hydrogen Internal Combustion Engine Truck, which was earlier launched in collaboration with Reliance Industries. This showcases Ashok Leyland’s partnership approach to develop cutting-edge sustainable mobility solutions for long-distance transportation challenges.
Mr. Dheeraj Hinduja, Chairman of Ashok Leyland and Switch Mobility said, “Ashok Leyland’s 75-year journey is a story of transformation and innovation. As we celebrate this milestone, we look ahead to the future with excitement and determination and renew our pledge to further shape the future of the CV Industry. We have set our sights on pioneering sustainable transportation solutions and aim to support India’s economic development for years to come”.
Mr. Shenu Agarwal, MD & CEO, Ashok Leyland said, “Over the course of its remarkable journey, Ashok Leyland has consistently redefined industry standards, setting benchmarks for cutting-edge technology in its products and services, and partnering with marquee names in offering innovative, customer-centric solutions.
Today we are proud to launch the IeV series from Switch Mobility and showcase pioneering technologies through the Hydrogen Fuel Cell Electric Bus for NTPC, and the Hydrogen Engine Truck for Reliance. The 75th anniversary celebration is not just a reflection of the company’s history, but a testament to its determination to continue shaping the future of mobility.”
Mr. Mahesh Babu, Chief Executive Officer, SWITCH Mobility Ltd., said, “The launch of our SWITCH IeV Series electric vehicles is a defining moment for SWITCH, having established a strong reputation in the e-bus market. With the SWITCH iON Standard at its core, a versatile range of options, diverse charging solutions, exceptional performance, and operational ease as its hallmark, the SWITCH IeV Series is a testament of our dedication to driving positive change in the industry”.
As part of its 75th-anniversary celebrations, Ashok Leyland also launched a new initiative – ‘Dream Drive’ – a journey across the length and breadth of the country, with 10 Ashok Leyland vehicles driven on five different routes, culminating at the company’s state-of-the-art manufacturing plants today.
Through this, Ashok Leyland engaged with its extensive network of customers, dealers, suppliers, and other partners, establishing a direct connection with all its key stakeholders including drivers, mechanics, and financiers to pay gratitude for their contribution. ‘Manzil ka Safar’ with the iconic Stallion defence vehicles was another drive that travelled 4000+ kms from Kanyakumari to Leh to recognize its long-standing partnership with the Indian defence forces.
With a legacy rooted in innovation and a future driven by sustainability, Ashok Leyland stands poised to excel for generations to come. The company’s 75th anniversary celebration not only recognises its past successes but also foreshadows a time in the future when cutting-edge technology and environmental responsibilities converge seamlessly.