Axis Max Life Insurance Launches All-in-One App with Wellness Benefits
Chennai: Axis Max Life Insurance has introduced a new mobile app designed to simplify life insurance management and enhance customer experience. The app offers a range of features, including real-time service requests, multiple payment options, instant policy access, and online policy purchases.
Key Features
- Wellness Benefit: The app introduces a wellness benefit with complimentary health assessments, annual check-ups, 24×7 health support, and personalized wellness plans. Customers can track steps, monitor vitals, participate in fitness challenges, and enjoy discounts on doctor consultations, medicines, and lab tests.
- AI Integrations: The app features advanced AI integrations, including Mili Chat Bot, which provides swift and accurate responses to policy-related inquiries, and a specialized Wellness Bot offering personalized assistance for health and wellness queries.
- Customer-Friendly Features: The app includes AI-powered voice search and a rich video content library to make life insurance-related queries easier to navigate and understand.
- Policy Management: Users can easily raise service requests, access policy documents, and monitor fund performance.
- Payment Options: The app offers multiple payment methods, customizable reminders, and personalized notifications for secured premium payments.
“At Axis Max Life Insurance, our customer focus drives everything we do. The Axis Max Life App marks a bold step in this journey, integrating policy services with wellness benefits for a seamless, holistic experience,” said Manu Lavanya, Senior Director & Chief Operations Officer at Axis Max Life.
