Bhumi World to Launch “The Outlet Mall of India” – A ₹200 Crore Retail Landmark in Bhiwandi
Mumbai: Bhumi World has announced the upcoming launch of The Outlet Mall of India, a landmark ₹200 crore project set to transform Bhiwandi into a premier lifestyle and retail destination. Slated for a grand opening in mid-March, the development is positioned to be one of India’s largest outlet malls.
Strategically located in Bhiwandi, a region evolving from a logistics hub into a thriving economic corridor, the mall will operate on a unique 365-day discount model, offering premium international and domestic brands at reduced prices throughout the year. This initiative marks a significant shift in how retail hubs are envisioned beyond traditional city centres, catering to the growing demand for organised, value-driven shopping experiences on the periphery of major metros.
Beyond retail, the project is expected to act as a catalyst for economic development, creating substantial employment opportunities and attracting shoppers from Mumbai, Thane, Pune, and Nashik.
A Vision for Transformation
Commenting on the milestone, Prakash Patel, Chairman & Managing Director, Bhumi World, said:
“The Outlet Mall of India is not just a retail project; it is a vision to transform Bhiwandi into a premier lifestyle destination. Inspired by international benchmarks like Bicester Village and Woodbury Common, we are bringing a global standard of ‘retailtainment’ to India. By offering 365 days of discounts, we aim to meet the aspirations of new-age consumers while driving local economic growth and employment generation.”
Key Highlights
- Investment: A flagship ₹200 crore development by Bhumi World.
- Value Proposition: Everyday discounts, 365 days a year.
- Brand Mix: Multi-category portfolio spanning fashion, lifestyle, electronics, home décor, and F&B.
- Economic Impact: Significant local employment and regional uplift.
- Strategic Location: Connectivity via the Mumbai-Nashik Highway and Samruddhi Expressway, elevating Bhiwandi’s position on the MMR consumption map.
With this project, Bhumi World aims to redefine retail in India, positioning Bhiwandi as a new lifestyle hub within the Mumbai Metropolitan Region.
