Cellecor Unveils Patriotic Brand Film “Har Ghar Cellecor”
Mumbai: Cellecor, a leading consumer electronics brand, has launched a stirring Independence Day brand film titled “Har Ghar Cellecor,” featuring an original rap composition that celebrates India’s cultural diversity. The film showcases talented dancers and performers from India’s four cardinal regions, coming together in a vibrant celebration of unity in diversity.
Celebrating India’s Manufacturing Excellence
The brand film reinforces Cellecor’s commitment to indigenous manufacturing and nationwide accessibility, positioning the brand as a homegrown success story. The creative execution uses the universal language of music and dance to communicate the brand’s accessibility and cultural connect across diverse demographics.
A Commitment to ‘Made in India’
Ravi Agarwal, Founder & Managing Director, Cellecor Gadgets Ltd, emphasized the brand’s core philosophy of being “truly for India, by India, and made in India.” The campaign embodies the ‘Atmanirbhar Bharat’ vision, reflecting Cellecor’s ground reality of being present in households across the nation.
