Flipkart Launches ‘AC Deals So Good, India Rahega Cool’ Campaign to Tackle Summer Heat
Chennai: Flipkart, India’s homegrown e-commerce platform, has launched a new campaign, ‘AC Deals So Good, India Rahega Cool,’ combining humor and unbeatable offers to tackle the intense summer heat.
The campaign, conceptualized by 22feet Tribal Worldwide, humorously captures the agony of summer heat through relatable everyday struggles. The films showcase how cooling solutions like air conditioners, fans, and coolers offer respite from both heat and tension.
Flipkart’s Cooling Days, running from March 26-31, will offer products like air conditioners starting at ₹26,490, energy-efficient fans from ₹1,999, and coolers from ₹3,999. The campaign aims to make cooling solutions more accessible and affordable as India braces for the upcoming summer months.
Pratik Shetty, Head Marketing & Media, Flipkart, said, “Our focus with this campaign is on meeting real consumer needs with smart, value-driven solutions. Through Flipkart Cooling Days, we aim to make affordable, energy-efficient cooling solutions more accessible to households across the country.”
To make cooling solutions more accessible, Flipkart offers no-cost EMI plans, instant savings through leading banks, SuperCoins deals, and exchange offers. This summer, Flipkart is making it easier, smarter, and more affordable to beat the heat.
