Kalyan Jewellers Celebrates Poila Boishakh with Timeless Tradition and Festive Offers
Kolkata: Kalyan Jewellers has launched a special collection of handcrafted gold jewellery pieces to celebrate the Bengali New Year, Poila Boishakh. The brand’s thoughtfully curated selection features intricately designed pieces that echo Bengal’s rich artistic legacy, perfect for festive rituals, family gatherings, and heartfelt gifting.
The collection includes a range of 22KT gold pieces, such as bala, komor bandhani, layered lahara haars, and jui bangles, each reflecting cultural depth and festive spirit. Styled with the quintessential red-and-white garod saree, these pieces are ideal for celebrating the occasion with elegance and tradition.
To make the celebrations even more rewarding, Kalyan Jewellers is offering a flat 50% off on making charges across a wide range of jewellery. Customers will also benefit from the brand’s signature 4-Level Assurance Certificate, which guarantees purity certification, lifetime maintenance, transparent product details, and assured buy-back and exchange options.
Adding to the festive cheer, Kalyan Jewellers has launched a soulful digital film featuring brand ambassador Ritabhari Chakraborty. The film captures the essence of Poila Boishakh through the age-old art of Kabi Gaan, portraying a heartfelt bond that culminates in the husband gifting his wife a timeless piece of jewellery.
The film beautifully reflects the brand’s ethos of celebrating life’s meaningful moments through jewellery, blending nostalgia with contemporary storytelling. This Poila Boishakh, celebrate tradition, connection, and craftsmanship with Kalyan Jewellers — where every piece tells a story of elegance and enduring emotion.
