Eveready Ultima Lithium Batteries Power Smart Gadgets, Gaming & Defence Devices
Mumbai: Eveready Industries India Ltd., the country’s leading battery and flashlight brand with over 50% market share in the battery category, has announced the launch of its most advanced offering yet — the Eveready Ultima Lithium range.
Long-Lasting Power
The new AA and AAA lithium batteries are designed for high-drain, tech-intensive devices and deliver up to 15 times longer life than regular alkaline batteries, with a shelf life of up to 15 years. These features make them ideal for gadgets such as drone remotes, gaming consoles, VR headsets, security systems, and power-hungry toys.
Built for Extreme Conditions
Eveready Ultima Lithium batteries are engineered for reliability in challenging environments. They function seamlessly in temperatures ranging from -30°C to +60°C, ensuring performance in freezing mountain expeditions, scorching deserts, industrial zones, and defence operations. The batteries also feature 100% leak-proof safety technology and are free from mercury, lead, and cadmium, making them safer for devices and environmentally responsible.
Leadership Statement
“Eveready Ultima Lithium batteries represent a major leap in our innovation journey,” said Anirban Banerjee, CEO, Eveready Industries India Ltd. “Building on our heritage of leadership in carbon-zinc and alkaline segments, Ultima Lithium delivers superior performance and reliability for a diverse range of high-drain devices. This launch reinforces Eveready’s promise of dependable power, whenever and wherever it’s needed.”
Innovation for the Future
With this launch, Eveready strengthens its position as India’s No. 1 battery brand, expanding its portfolio to meet the evolving needs of modern consumers and supporting the growing demand for durable, high-performance energy solutions.

