Horlicks Launches Strength PLUS for Older Adults
Chennai: Horlicks, a trusted nutritional drink brand from Hindustan Unilever Limited (HUL), has introduced Strength PLUS, a specialized nutritional supplement designed to support the health needs of older adults.
- Scientifically Designed Blend: Strength PLUS contains easy-to-digest protein, leucine, calcium, vitamin D, and dietary fibers to support digestive health, muscle strength, and bone health.
- Zero Added Sugars: The supplement has no added sugars and no maltodextrin, making it ideal for those managing their sugar intake.
- Partnership with Apollo: Horlicks has partnered with Apollo Diagnostics and Apollo Pharmacy to offer a subsidized health package for seniors, promoting health awareness and preventive care.
With India’s elderly population projected to rise, Horlicks Strength PLUS aims to provide targeted nutritional support to bridge dietary gaps and promote overall well-being.
“We are proud to build on the strong legacy of Horlicks. Horlicks Strength PLUS is an easy-to-consume solution that fortifies the body and helps maintain strength.” – Rajneet Kohli, Executive Director, Foods HUL.
