Flipkart Partners with FanCode Shop to Bring Official Sports Merchandise to SuperCoin Users

Chennai: Flipkart, India’s homegrown e-commerce marketplace, has partnered with FanCode Shop to offer authentic sports merchandise to its SuperCoin users. This partnership brings a dedicated FanCode Shop to Flipkart’s SuperCoin ecosystem, allowing millions of users to access official gear from top sports teams and leagues.

Through this partnership, Flipkart users can shop for authentic merchandise from top IPL teams, ICC tournaments, global football clubs, ISL teams, and select NBA & F1 teams. Customers can redeem up to 50% of the product price using SuperCoins, making high-quality merchandise more affordable and accessible. Additionally, Flipkart SuperCoins users will have direct access to exclusive offers on official merchandise from leading sporting events and franchises on FanCode Shop.

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Gaurav Arora, Vice President, Payments and SuperCoins at Flipkart, stated, “This partnership with FanCode Shop offers sports enthusiasts a rewarding way to purchase official merchandise while maximizing their savings through SuperCoins.”

Prasana Krishnan, co-founder, FanCode, added, “Partnering with Flipkart SuperCoins allows millions of Flipkart users to get authentic gear from their favorite teams and tournaments with added affordability.”