FINANCE

CDSL launched Multi-Lingual Initiatives for ease of doing business for investors

Central Depository Services Limited announces the launch of two unique multi-lingual initiatives to signify its commitment to inclusivity and accessibility in the capital market landscape.

These were launched by SEBI Chairperson Madhabi Puri Buch at the silver jubilee celebrations of CDSL on 17th Jan 2024.

  1. Empowering inclusion with Multi-Lingual CAS: CDSL introduces a revolutionary upgrade in investor CAS, enabling investors to receive their statements in their preferred language amongst 23 diverse Indian languages. This ‘Apka CAS – Apki Zubaani’ initiative is a testament to easier accessibility, offering investors a consolidated view of their securities held in a Demat account in a language of their choice.
  2. Breaking communication barriers with ‘CDSL Buddy Sahayta 247′ Chatbot: A unique multi-lingual chatbot on the CDSL website, ‘CDSL Buddy Sahayta 247,’ aims to simplify investors’ journeys toward ‘Atmanirbharta’ or self-sufficiency. By offering support in currently four languages, the chatbot becomes a constant companion, providing round-the-clock assistance to investors navigating through the nuances of our securities markets.

CDSL’s on-going efforts to deepen the market awareness in the areas of cybersecurity and financial literacy were also showcased with –

  1. Unveiling of Thought Leadership Report on ‘Reimagine Digital Trust in Capital Markets’: The report, prepared in collaboration with knowledge partners KPMG, is a culmination of key takeaways from CDSL’s Cyber Security Symposium held recently and it underpins a significant stride in understanding digital trust, global financial interconnectedness, and resilience against emerging cyber threats.
  2. Successful completion of ‘Neev’ – A 25-city Pan-India Financial Literacy Campaign: As part of its 25th-anniversary celebrations, CDSL successfully concluded the ‘Neev’ campaign, spreading financial literacy across 25 cities. Touching lives in diverse communities, including armed forces and rural areas, this initiative embodies the commitment to spread financial literacy awareness across the breadth and depth of the country.

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